💡Getty Images launches an AI tool that respects IP rights and rewards creators
🔒The AI tool is commercially safe and cannot produce deepfakes
🧐Intellectual property concerns arise from using AI to generate content
💰Getty Images compensates creators based on the content's performance
📷Pre-shot content can offer authenticity and efficiency compared to AI-generated content
What makes the Getty Images AI tool unique?
—The AI tool respects IP rights, rewards creators, and provides commercially safe content.
Can the AI tool produce deepfakes?
—No, the AI tool is designed to prevent the creation of deepfakes and cannot produce third-party intellectual property.
How does Getty Images compensate creators?
—Getty Images uses a proportion of the training set and the performance of the content to determine compensation for creators.
What are the concerns regarding intellectual property in AI-generated content?
—Using copyrighted material in training sets without permission raises intellectual property concerns.
How does pre-shot content differ from AI-generated content?
—Pre-shot content offers authenticity and efficiency, providing a wide variety of real content compared to AI-generated content.
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00:01Foreign chatting since I we first started talking about doing code
00:09Getty Images launches an AI tool in partnership with Nvidia
00:20The AI tool is commercially safe and cannot produce deepfakes
03:00Getty Images compensates creators based on the content's performance
03:58Using copyrighted material in training sets without permission raises intellectual property concerns
06:42Pre-shot content offers authenticity and efficiency compared to AI-generated content
