🏢Les Snead's negotiation strategy with offensive linemen Kevin Dotson and Coleman Shelton involves using price discovery to determine their market value and avoid overpaying.
💼Snead's approach allows the Rams to gauge the interest and value other teams place on Dotson and Shelton, providing valuable data for contract negotiations.
💰The Rams aim to find a balance between retaining their key offensive linemen and not overpaying based on their exceptional performances in the previous season.
🤝By letting Dotson and Shelton test the free agency market, Snead leaves open the possibility of matching or exceeding offers to retain them.
📈Snead's negotiation tactic showcases sound business principles and demonstrates the Rams' commitment to making informed decisions based on market values.